IDEAL PROGRAM CANDIDATES
Dear Esteemed Financial Services Colleagues
[An Open Letter to all Candidates]
The iMBA Inc., live-asynchronous CERTIFIED MEDICAL PLANNER™ program combines years of health economics, legal, financial and business management leadership, with decades of medical provider experience. The yield from this iMBA team approach is superior knowledge and better outcomes for most any Financial Advisor-Physician Client, engagement.
Our background is equally pertinent to Financial Advisors and Management Consultants, as it is to physicians and healthcare organizations that consider personal and corporate financial strategies from a long-term perspective. Uniquely, we believe that a disciplined short-term perspective enhances long-term value.
Central to any Advisory-Client engagement, and our core CERTIFIED MEDICAL PLANNER™ philosophy, is whether economic decisions maximizes long-term value. While this often refers to maximization of personal assets, maximization can also be for the benefit of medical practice shareholders; from start-up to exit-strategy.
For example, the concept of “value” was estimated by John Maynard Keynes in his General Theory of Employment, Interest and Money, to be the product of speculation. “Forecasting the psychology of the market”, or the prospective yield of physician assets over a lifetime; is vital for survival and ultimate success.
The former is achievable only through luck and happenstance! Speculation is problematic in a volatile space like the health industrial complex; prone to political fiat, marketplace turmoil and unending change ... And frankly; consultant hyperbole, overconfidence and hubris! But, the later is achieved with the prudent use of contemporaneous health economics knowledge, management acumen, financial advisory information, and superior didactics. We believe these are the ingredients of the contemporaneous curriculum that comprise the CERTIFIED MEDICAL PLANNER™ online experience.
As Keynes also opined … Our purpose is “to direct new investment ideas into the most profitable (personal physician and medical practice) channels in terms of future yield.” So too, the fiduciary purpose of CERTIFIED MEDICAL PLANNER™ charter-holders.
Further paraphrasing, Keynes felt that speculators (or unenlightened financial advisors) may do little initial harm on a steady stream of (physician-client) enterprises. But, the position becomes more serious when "advisors" themselves are the bubbles on a whirlpool of vacuous credentials, dubious certifications, speculations and uninformed "marketing impressions." And, we could not agree, more!
Despite these challenges, physicians and healthcare entities who consider personal economic and business operations as integral to their futures, may favor the integrated enterprise approach of the CERTIFIED MEDICAL PLANNER™ charter-holder. Accordingly, Financial Professionals working in the healthcare community, require superior medical management and health industry education We believe that the CERTIFIED MEDICAL PLANNER™ program is not only superior in this didactic regard; it stands-alone.
Thus iMBA Inc, provides more than just health economics information, financial education, ethical attestations, and professional CERTIFIED MEDICAL PLANNER™ credentials to Financial Professionals of all stripes. We provide an intimate look and understanding of the healthcare industrial complex as a whole. End the uninformed speculation and de-effervesce the frothy bubbles of ignorance … Raise the bar and your voice, to the next generation of informed fiduciary healthcare advisors, and join us for the Certified Medical Planner™ distance-education journey ... it is the invited path least taken ...
Fraternally,
Eugene Schmuckler; PhD, MBA, M.Ed.
Dean of Admissions
WHO SHOULD BECOME A CMP™?
Documents/Ideal CMP Candidates.doc
… Our expectation is that when an advisor is accepted into this program, they are signing on to provide an extra level of commitment to their physician clients; and the medical community is becoming aware of that extraordinary fiduciary and cognitive commitment ...
Hope Rachel Hetico; RN, MHA, CPHQ, CMP™
Certified Medical Planner™ President and COO
A STRAW POLLL:
It’s all About Credibility
The Certified Medical Planner™ program was launched in 2006 and its notoriety has grown with RIA and fiduciary advisors of all stripes; while garnering the ire of industry RRs and brokers.
For example, a recent group of surveyed physicians said that fiduciary accountability, health economics expertise and medical management acumen mattered most to them when selecting a financial advisor (FA). But, many did not know that the majority of financial “advisors” eschewed accountability. Hence - our existence and cause.
In additional related research of physicians and medical practitioners, it was revealed that:
• 85% of those surveyed considered practice-related health economics information very important to them.
• 75% objected to demeaning sales metaphors like “financial-doctor” or “physician for your finances” when informed of a non-fiduciary relationship.
• 70% heavily favored processes and solutions - to specific problems or needs - versus a general sales or stock-broker approach.
• 65% found the integrated financial advisor-medical management format more useful than a financial product sales presentation or generic financial services provider.
• Most physicians respected the MBA, PhD and JD degrees, as well as the CPA designation; while virtually all other designations were lightly known, including several industry vanguards.
• 90% felt the finance-services sector - and FAs - knew little about the domestic healthcare industry.
• Most physicians ranked financial-services industry ethics as “suspicious”, or not “trustworthy.”
• Over 82% of physicians surveyed said they would like to lean more about any new medical and fiduciary-focused designation, like the Certified Medical Planner™ professional charter.
Source: Annual research conducted in 2006 by iMBA Inc.
Adult-Learner Testimonials
[See what they are saying about us ... ] "I really like the supportive approach to learning. The limited number of desired Certified Medical Planner™ practitioners allows the professionals at iMBA, Inc., to take an evident, genuine interest in the success of practitioners. I also agree with the program’s premise that specialization is necessary for success as any type of Financial Advisor, and for providing the best advice to client-medical professionals. I also appreciate that I had the opportunity to submit my first published work."
"The program has shined a harsh light on how much I still have to learn. I would like for part of the program to include suggestions for continued professional development and practice growth."
"I would incorporate some form of case study for each semester that examines some particular topic. I envision almost a quarterly thesis that would be based upon a prearranged list of topics. For example, one thesis may involve the analysis of a set of medium sized practice financials and operating results. As an alternative, the program could incorporate a juried presentation designed to incorporate a wide spectrum of the knowledge gained during the program. Perhaps, this presentation could begin late in the second quarter with subsidiary presentations designed to allow the faculty to gauge progress and suggest revisions. This would likely increase the rigor of the program and make it more difficult for some professionals to undertake it."
"I will rank the designations I have earned or have made progress in earning"
1. CFA (really tough unless you work in securities valuation every day)
2. CPA (this was a very tough exam and required a lengthy process of learning. However, I think that much of the CPA exam, when I took it, was rote-without a full understanding of the content)
3. CFP® (this is a little more difficult than the CMP™ mainly because of the time constraints and structure of the exam. It is a little less difficult than the CPA because it incorporates some of the knowledge that CPA’s typically already possess)
4. CMP™ - Certified Medical Planner™
5. CLU (these exams were not very difficult but mainly required time and some limited reading)
6. Securities Licensure (Series 7)
7. Insurance Licensure".
"You will be more able to talk-the-talk of the physicians if you have completed the CMP™ curriculum"
I was in favor of and still support the Certified Medical Planer™ curriculum ... but just like any other academic curriculum, it is an "accretive academic" program rather than an instant "change of life" program. I use the material that I learned on a regular basis, but I cannot say that I use it every day.
Savant recently hired a physician, Dr. Brian Knabe, MD as an advisor. He is leaving the medical field, transitioning out, and entering the field of the financial advisors. I have encouraged him and he has enrolled in this curriculum.
You will be more able to talk the talk of the physicians if you have completed the CMP™ curriculum. I would do it again! Let me know if you wish to discuss this.
Thomas A. Muldowney
MSFS, CFP® ChFC, CLU, CRC, CMP®, AIF®
Tmuldowney@savantcapital.com
Savant Capital Management, Inc®
190 Buckley Drive
Rockford, IL 61107
Tel 815-227-0300
Fax 815-226-2195
Certified Medical Planner™
Fiduciary Oath
A Certified Medical Planner™ fiduciary holds a special position of trust within the medical community. Our mandate is to utmost client loyalty and duty. Loyalty requires avoiding conflicts-of-interest and disclosing compensation. Duty exceeds SEC “suitability” requirements. Client interest is placed ahead of self interest.
PRINT-ON-DEMAND
CERTIFIED MEDIAL PLANNER™ BROCHURE*
POD a two page tri-fold brochure listing
the benefits, admission requirements, core books and tuition
for our Certified Medical Planner™ online education program.
Keep it for review, or send it to a colleague.
It's Free!
*NOTE: MSFT Publisher required.
Documents/CMP Brochure.pub
Raising the Bar
CERTIFIED MEDICAL PLANNER™
The informed voice of a new generation of fiduciary advisors for healthcare™